Tobacco companies are clever, cunning killers – and we know you don’t want to help them do their dirty work. Here’s what it means to sign the #QuitBigTobacco pledge:
- If you’re an NGO, Foundation, or company that hires PR and advertising partners, your pledge means you won’t work with Big Tobacco or its advertising partners and PR firms.
- If you’re an advertising agency, your pledge means you won’t take on tobacco or tobacco-related clients.
- If you’re a university or a research institute, your pledge means you won’t take money from tobacco companies or front groups like the Philip Morris-funded Foundation for a Smoke-Free World.
- If you’re a music or sports venue, your pledge means you won’t allow Big Tobacco to sponsor or distribute tobacco products at your events or performances.