Advertising and PR agencies are a crucial aid to the tobacco industry.
They don’t have to be.
Ad and PR agencies, along with brands that care about health, are pledging not to work with Big Tobacco or agencies that do. More than 170 supporters have pledged to Quit Big Tobacco.
Take the #QuitBigTobacco pledge.
If you’re an advertising agency or PR firm, your pledge means you won’t work for tobacco or tobacco-related clients.
If you’re an NGO, foundation, or company that hires PR and advertising partners, your pledge means you won’t work with Big Tobacco or its advertising partners and PR firms.
Quit Big Tobacco brings together leaders in health, advertising, and public relations to disrupt this cycle by cutting ties between Big Tobacco and marketing.